Disentangling Impact Ambitions Beyond the E of ESG Blending two Perspectives – D. Brounen and M. Stroom

Expected release date: 2025-Q1

This research explores the growing need for real estate investments to achieve financial performance and meaningful contributions to societal and environmental goals. With ESG (Environmental, Social, Governance) criteria now central to investment decisions, this study's particular focus is to define, measure, and prioritize the “S” (Social impact), which varies significantly in interpretation across the market.

As expectations for real estate to support science-based climate targets and the Sustainable Development Goals (SDGs) grow, there is a need for clarity on how social impact is valued and integrated within the industry. This research aims to bridge this gap by developing an Impact Dashboard for EPRA members. This tool will help standardize social impact considerations in real estate investments, aligning decisions with market priorities and broader societal objectives.

The study primarily targets real estate investors and fund managers in Europe, providing insights into the investment community's social impact expectations. Furthermore, it supports EPRA (European Public Real Estate Association) members by offering practical tools to guide their social impact strategies.